Rick Larrick
- Media Contact
Richard (Rick) Larrick is the Hanes Corporation Foundation Professor of Business Administration and a Professor of Management and Organizations at Duke University’s Fuqua School of Business. He is also Professor of Psychology & Neuroscience, and was Fuqua's Associate Dean of Diversity, Equity, and Inclusion (2021-2023).
Professor Larrick is a fellow of the Association for Psychological Science, received Fuqua’s Bank of America Outstanding Faculty Award in 2016, and served as president of the Society for Judgment and Decision Making in 2017.
In 1991, Larrick received his Ph. D. in social psychology from the University of Michigan. Prior to joining Duke in 2001, he taught at Northwestern’s Kellogg Graduate School of Management (1991-1993) and at the University of Chicago’s Graduate School of Business (1993-2001). Larrick received his B.A. in psychology and economics from the College of William and Mary.
Primary Interests:
- Causal Attribution
- Group Processes
- Judgment and Decision Making
- Motivation, Goal Setting
- Organizational Behavior
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Image Gallery
Video Gallery
Forget MPG: Being Smart About Car Fuel Efficiency
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16:25 Forget MPG: Being Smart About Car Fuel Efficiency
Length: 16:25
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12:27 Nudging Better Consumer Decisions: Provide Useful Information (Not More Information)
Length: 12:27
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2:09 Underestimating Food's Carbon Footprint
Length: 2:09
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28:31 The Psychology of Stereotypes
Length: 28:31
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1:25 How Loyalty Can Trump Self-Interest
Length: 1:25
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44:25 Energy Efficiency Motivation and Identification
Length: 44:25
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4:10 Three Ways to Sustainably Ring in the New Year
Length: 4:10
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14:55 Better Metrics for Energy Decisions
Length: 14:55
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15:00 Energy Efficiency in Action
Length: 15:00
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18:30 Better Energy Metrics for Consumers
Length: 18:30
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1:27 The Difficulty with Unlearning Certain Beliefs
Length: 1:27
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1:17 The Idea of Blinding for Evaluating Performance
Length: 1:17
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1:26 How Prejudice Can Help to Make Change
Length: 1:26
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1:15 The Orchestra Example, and Why the Quality of the Music Matters
Length: 1:15
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12:10 The Hidden Energy Costs in Food
Length: 12:10
Journal Articles:
- Burson, K. A., Larrick, R. P., & Klayman, J. (2006). Skilled or unskilled, but still unaware of it: How perceptions of difficulty drive miscalibration in relative comparisons. Journal of Personality and Social Psychology, 90, 60-77
- Burson, K. A., Larrick, R. P., & Lynch, Jr., J. G. (2009). Six of one, half dozen of the other: Expanding and contracting numerical dimensions produces preference reversals. Psychological Science, 20, 1074-1078.
- Heath, C., Larrick, R. P., & Wu, G. (1999). Goals as reference points. Cognitive Psychology, 38, 79-109.
- Janicik, G. A., & Larrick, R. P. (2005). Social network schemas and the learning of incomplete networks. Journal of Personality and Social Psychology, 88, 348-364.
- Larrick, R. P., & Boles, T. L. (1995). Avoiding regret in decisions with feedback: A negotiation example. Organizational Behavior and Human Decision Processes, 63, 87-97.
- Larrick, R. P., Burson, K. A., & Soll, J. B. (2007). Social comparison and confidence: When thinking you're better than average predicts overconfidence (and when it does not). Organizational Behavior and Human Decision Processes, 102, 76-94
- Larrick, R. P., & Cameron, K. W. (2011). Consumption-based metrics: From autos to IT. Computer, 44, 97-99.
- Larrick, R. P., Heath, C., & Wu, G. (2009). Goal-induced risk taking in negotiation and decision making. Social Cognition, 27, 342-364.
- Larrick, R. P., & Soll, J. B. (2008). The MPG illusion. Science, 320, 1593-1594.
- Larrick, R. P., & Soll, J. B. (2006). Intuitions about combining opinions: Misappreciation of the averaging principle. Management Science, 52, 111-127
- Larrick, R. P., Timmerman, T. A., & Carton, A. M., & Abrevaya, J. (2011). Temper, temperature, and temptation: Heat-related retaliation in baseball. Psychological Science, 22, 423-428.
- Morris, M. W., & Larrick, R. P. (1995). When one cause casts doubt on another: A normative analysis of discounting in causal attribution. Psychological Review, 102, 331-355.
- Morris, M. W., Larrick, R. P., & Su, S. K. (1999). Misperceiving negotiation counterparts: When situationally determined bargaining behaviors are attributed to personality traits. Journal of Personality and Social Psychology, 77, 52-67.
- Soll, J. B., & Larrick, R. P. (2009). Strategies for revising judgment: How (and how well) people use other's opinions. Journal of Experimental Psychology: Learning, Memory, and Cognition, 35,780-805.
Other Publications:
Courses Taught:
- Behavioral Decision Theory
- Business and Common Purpose
- Leadership, Ethics, and Organization (MBA core course)
- Micro Organizational Behavior (Ph.D. course)
- Navigating Organizations
Rick Larrick
Fuqua School of Business
Duke University
100 Fuqua Drive
Durham, North Carolina 27708
United States of America
- Work: (919) 660-4076
- Mobile: (919) 270-1373
- Fax: (919) 684-2818
- Skype Name: rick.larrick